5 Gen Z Trends Brands Shouldn’t Ignore in 2025

Jun 152 min read

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About Rosie

Studied at London South Bank University
Lives in London

Rosie is a recent graduate with a degree in Digital Marketing from the UK. She thrives on data, research, and uncovering insights—think of her as a brand detective, working behind the scenes to uncover what really drives performance.

With a keen eye for detail and a creative, Gen Z perspective, Rosie is passionate about helping brands connect with modern audiences in meaningful ways. She's currently looking for a long-term graduate role where she can make a real impact. Feel free to reach out to discuss projects, collaborations, or job opportunities!

Go To About Me Page

Rosie's Skills

campaign planning | marketing strategy
engagement tactics | content scheduling
channel optimization

audience & trend research | social media audits
competitor analysis | platform insights
data interpretation

website audits | UX thinking
user journey mapping | content writing & messaging
Canva | gimp | branding consistency

Insight

Using research, data, and trends to understand audiences, competitors, and market opportunities. I turn raw information into actionable insights that inform smarter marketing decisions.

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Strategy

Developing marketing campaigns and brand strategies that align with business goals. From identifying the right platforms to creating content plans, Rosie will focus on helping brands connect with the right audiences in meaningful ways.

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Content

Creating clear, engaging content tailored to platforms and audiences. Whether it's writing social media copy, refining a tone of voice, or brainstorming campaign ideas, I bring creative thinking with a strategic edge.

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